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Why Nike Uses Endorsements & Sponsorships
Nike may drop 36 British athletes | Sport | The Times
British Olympic hopefuls hit by Nike sponsorship cuts | Sport | The Times
Top-10 Most Influential Nike-Sponsored Athletes | SportyTell
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List of Nike sponsorships - Wikipedia
Nike Brand Profile & Strategy | Features | Insight | Sportcal
Nike endorsement deals up nearly $350M to $1.4B - Aug. 18, 2003
